Beyond the game: the most 125 marketable athletes of 2023 Sports marketing is a dynamic field that leverages the passion in a vehicle to promote brands, products or even the sports themselves. It uniquely intersects business and entertainment, creating powerful...
Insights from LIN3S event: A intersection of digital business and sport featuring women voices Last week we had the pleasure to be part of one of the most interesting events for the sports industry, revealing a beautiful synchrony between digital business and...
Nick Mardell, Juniper Research: “The most significant key segment will be digital games” We have had the pleasure of interviewing our blog, Nick Mardell, VP of Sales at Juniper Research, a company that provides market sizing and forecasting,...
Meeting… Mohamed Benhamadi, Business Development Managing Director We are back with a new edition of ‘Meeting our team’! Our last guest to this section was Verónica Hernández, our Performance Marketing Director, that shared with us her experience coordinating and...
Global Carrier Billing & Mobile Payments 2023: key insights from the industry players Last week, we attended the Global Carrier Billing & Mobile Payments event in Amsterdam on September 19 and 20. It took place at the Novotel City Hotel and hosted 105...
James Williams, MEF: “Subscription-based payments are a real game changer, as they are exploding worldwide” We interviewed James Williams, Head of Delivering Insight, Impact and Interaction across the Mobile Engagement ecosystem of the Mobile...