Understanding Gen Z: The Digital Natives Every company faces the continuous challenge of adapting to the ever-changing needs and behaviors of different consumer segments. Among these, Generation Z (Gen Z) stands out as a particularly strategic audience. Born...
How Does AI Affect SEO Content & Brand Recognition? AI isn’t only a trendy term. It’s a remarkable technology that’s transforming businesses, especially online. It has a huge impact on Search Engine Optimization (SEO) and how people recognize, and remember...
Social Platforms Dominate Mobile Ad Spend In the second quarter of 2024, the mobile app market continued its expansion, showing significant growth trends, especially on social and video platforms. This article highlights the key findings from the Sensor Tower...
How To Start a Streaming Service Like Netflix The entertainment landscape has been dramatically transformed with the evolution of streaming services like Netflix, Hulu, and Disney+. The appeal of creating a successful streaming platform is clear for aspiring...
Digital Growth Unpacked: Trends from Drake Star Q2 2024 Report The Drake Star Digital Services Report Q2 2024 provides a comprehensive overview of the current trends and future projections in the digital services sector. This report highlights key areas of...
The Role of Women in the Digital World, Interview with Diane Chartan from Evina This month, we have the pleasure of interviewing Diane Chartan Field and Product Marketing Manager at Evina, a company specializing in cybersecurity for mobile payments. With over...