Our Blog
Stepping into the future: how AI and AR are influencing American sports
As the sun sets over the horizon, the dawn of innovation rises in American sports. With generative artificial intelligence (AI) and augmented reality (AR), the landscape is witnessing a tech-driven revolution. The NBA, NFL and NASCAR’s unholy trinity spearheads this transformation, creating compelling, dynamic and game-changing experiences.
Upcoming video advertising trends for lower ad costs
As we look forward to what’s next in the digital marketing landscape, anticipating the trends in video advertising is essential for strategic growth. 2024 promises innovative developments in the realm of video marketing, a format that’s not only more engaging but also helps to lower ad costs.
The role of cyber security in the digital economy: an essential guide
Cyber security may sound simple, but it involves more than just protecting our integrity or confidentiality, taking part in securing our digital assets and online presence. Today we cover the role of cyber security against the continuous innovations and developments and its relevance in today’s fast-paced tech advancements.
Nick Mardell, Juniper Research: “The most significant key segment will be digital games”
This week we invited Nick Mardell, VP of Sales at Juniper Research, a company that provides market sizing and forecasting, competitive analysis, and strategic assessment. As a very close partner to Telecoming, we work together to analyze the state of the direct carrier billing industry and search for new market opportunities.
Social networks as drivers of human relations
Networks are an easy and effective way of disseminating content, whether informative or entertaining, responding to it, and sharing it with people worldwide. In other words, social networks facilitate and develop the creation of relationships between international companies.
Mobile advertising: monetizing the gaming experience
As a complete guide of mobile gaming advertising, which is one of the most effective ways to profit from monetizing this type of content, we cover everything you need to know to master in-app and in-game advertising.
How customer journey automation enhances personalization and brand loyalty
Explore how it enhances your customer’s journey nowadays and unlock personalized experiences to maximize customer satisfaction with customer journey automation.
