Announcing a strategic partnership with Telenor to promote mobile entertainment in Europe and Asia

Apr 11, 2024

The Emerging Sportech Opportunity


We are happy to announce a strategic partnership with Telenor Linx to monetize our digital offerings in the Asian and European markets. The framework alliance with one of the world’s premier telecommunications operators presents an exciting opportunity, opening up a potential market of 209 million users for the distribution of innovative mobile experiences. 

This announcement represents the third strategic collaboration Telecoming has disclosed with world-leading telecommunications groups, underscoring the company’s commitment to leveraging our extensive expertise in monetizing mobile experiences in sports and entertainment. With the support of the Telenor Linx network infrastructure and scale, this partnership is poised to offer an ideal platform for the effective distribution and promotion of our mobile experiences. 

This strategic collaboration between Telecoming and Telenor Linx aims to enhance the digital entertainment experience for users in Europe and Asia. It will enable Telenor to access higher-quality, official content on their mobile devices, thanks to our catalog properties that boast a wide, global fan community. 

“We are pleased to be working with such a reliable partner like Telecoming who has a well-established brand in their area of expertise. For us it is important to provide our customers with relevant content and Telecoming is a great strategic fit”, says Olga-Marie Lerflaten, Head of Partner & Customer Success at Telenor Linx. 

Cyrille Thivat, Telecoming’s CEO stated: “We are thrilled to announce this strategic agreement with Telenor Linx for 11 countries. This milestone represents an exciting leap forward in our mission to bring our mobile services to a global audience. It not only strengthens our footprint in key markets but also underscores our dedication to delivering innovation and quality to fan communities worldwide”. Furthermore, “this agreement positions Telecoming in a unique and advantageous position for our sports partners, enabling us to facilitate their rapid and seamless international expansion into Europe and Asia”.

Stay tuned!