Our Blog
European Sport Sponsorship Market: Reaching a new record high
The sports industry is a dynamic and robust environment to engage with fans worldwide.
Gaming, the latest shot
Gaming has become a positive movement for society and brands want to take part in the race. They found a great opportunity on streaming audiences and gamers are happy to see how brands share their passion.
VR is the new black
As you may know, in November 2019, we won the Africa Com Awards for our innovation in entertainment. Our proposal was a VR and 360ª video service for mobile users. This industry is growing every day, and we would like to address this post to this exciting market.
Why you should create a Snackable Content strategy
Snackable content is a strategy that, in the last times, has succeeded due to his creative resources. But… What is it about?
Subscronomics
Technology has driven business models based on subscriptions. The Economic Theory of Innovation and social changes have promoted a new movement: SUBSCRONOMICS. It is a term used to define the crucial role that technology has in models based on recurring revenues.
Here’s how and why this term comes up.
Mobile ticketing for transport: a market on the rise
Mobile devices have changed the way we communicate, shop and travel. The study carried out by Telecoming, based on Juniper Research Data, reveals that almost 4.5M Spaniards will use their mobile phones to buy transport tickets in 2020. The number of mobile purchases for metro and bus tickets will exceed 148M.
The challenge of kids digital entertainment
Toy’s market has presented a summary of the top trends for this year: innovation applied to the industry to create the most original and imaginative new products.
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