We landed in Canada! We are happy to announce our international expansion in Canada. We entered the Canadian market to promote digital entertainment in partnership with mobile operators. Canada shows a smartphone penetration rate of around 93%, and 66.5% of the...
Focus on Branding and Design in your E-Commerce Business Effective Branding: The Key to a Successful: E-Commerce Business Branding isn’t just a simple way of endorsing your business. Some might say that branding is only about taglines, logos, or jingles....
How will mobile advertising evolve? There is no doubt that the last 2020 was an important year for the evolution of mobile advertising. Users have been using this device more than ever as a tool for communication, entertainment, shopping, etc. And it seems to be just...
Myths and Truths About How to Start a New Business There are a lot of myths around businesses. Many of these come from the notion that all companies are giant entities, but most aren’t. Businesses are about ordinary life, dealing with everyday needs like...
Top 5 articles to read this summer If you’re reading this, it’s because you’re passionate about technology and marketing. As we know it’s not always easy to find the time to read and keep up to date, we’ve created a top 5 of our most...
Verónica Hernández (Rouge): “Technological advertising will gain ground over conventional models”. Verónica Hernández, Director of our Adtech Agency Rouge, talked to El Publicista about new advertising models consolidation. She truly believes adtech will...