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Digital advertising needs technology to fight against fraud

Digital advertising needs technology to fight against fraud

We hosted in our office the MMA’s event, Tackling Mobile Ad Fraud, to brought together players experienced in mobile fraud.This initiative comes after the recent incorporation of Rouge AdTech Agency as a new partner of the Mobile Marketing Association.

The European digital ticketing market will surpass €150B in 2019

The European digital ticketing market will surpass €150B in 2019

Users are already choosing digital ticketing as a suitable option to buy tickets for transport, sports events, concerts and other entertainment shows. That’s why in Telecoming, we have carried out an analysis of digital ticketing, one of the markets with the highest growth potential in the mobile payment sector and operator payment.

Rouge Agency drives digital transformation

Rouge Agency drives digital transformation

Our Agency Director, Verónica Hernández, speaks to El Publicista about the promising future that the advertising market is facing thanks to the irruption of new technologies.

About telco and content

About telco and content

Some of the features that Think with Google shares can be easily applicable to other industries, like the way we contact with brands. In 2018, 77% of users had to contact their telecommunications provider. Although in 2017 they mainly did it on the phone, last year they did it over the phone and on the web.

Viralize your content!

Viralize your content!

Successful content is the one that runs like wildfire through our social networks. There are a lot of factors affecting the reach of our publications. Here there are some tips to spread your content virally.

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