3 Ways To Effectively Target Digital Ads
Regardless of which industry they belong to, marketers, today face several challenges. With pervasive customer “ad blindness†and the ever-increasing competition, brands must find ways to reach target audiences with the most appropriate message at the most...
Elia Méndez, MMA Spain: “Companies will have to use more agile strategies in order to transform themselves”
Today in our blog we have the pleasure to interview Elia Méndez, General Director at MMA Spain (Mobile Marketing Association). She talks about the development of the digital industry and the challenges companies will face in the coming years. After almost 20 years...
The European IoT market will exceed $ 26B this year boosting subscription-based business models
The European IoT market will exceed $ 26B this year boosting subscription-based business models In Telecoming we have analyzed the role of connected objects in the new subscription economy. In 2020 there will be more than 10B connected objects in Europe, according to...
The IAB lists Telecoming as a company committed to transparency
We are happy to announce that the IAB (Interactive Advertising Bureau) has included Telecoming in the list of European companies committed to transparency. The commercial advertising organization has made public in a press release, the list of companies meeting its...
Dario Betti, MEF: “Digital inclusion will become more central.”
Dario Betti, MEF: “Digital inclusion will become more central.” Today we interviewed Dario Betti, CEO of the MEF – Mobile Ecosystem Forum-, one of the leading European organizations in the mobile sector. What do you think will be the challenges of...ARE YOU INTERESTED IN COLLABORATING IN OUR BLOG? CONTACT US!
